Why we require backlinks

Most product directories on the open web have one thing in common: they're 80% dead.

Submissions roll in, products get launched, founders move on. The original site disappears, the listing remains. Multiply by every directory submission ever made, and you end up with a search index full of links that point at parked domains, expired trials, and Cloudflare error pages.

We require a small attribution badge — really just a link back to your listing here — on your product's homepage. Two reasons.

It keeps the directory alive

Every day, we check whether the badge is still reachable on your site. If it disappears, you get three days and an email. After that, the listing goes dark — not deleted, just hidden. Put the badge back, and we re-publish it within a day. The signal is simple: if the product still exists, it can spare one link in its footer.

This filters out the long tail of dead listings without us having to chase anyone.

It's a fair trade

You're getting a permanent dofollow link from a curated directory. That has measurable SEO value, especially for newly-launched products. In exchange, we ask for one link back. The link doesn't have to be flashy — most operators put it in the footer.

Read the full badge policy for what to put where.

We're not the first to do this

Fazier, TinyLaunch, and a few others require something similar. Most of them require the badge only for fast-tracked or top-ranking listings. We require it for every listing, because the same daily-check machinery is what keeps the directory honest as a whole.

If you've read this far, the next step is to submit a product.